Privacy policy
PRIVACY POLICY
Last updated: October 4, 2026
MetricForgeHQ (“MetricForgeHQ,” “we,” “us,” or “our”) operates this online store and website, including its content, digital products, features, tools, and related services (collectively, the “Services”). Our store is powered by Shopify, which provides the ecommerce platform used to offer and deliver our Services.
This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, purchase a product, create an account, communicate with us, or otherwise use the Services.
By accessing or using the Services, you acknowledge that you have read this Privacy Policy.
INFORMATION WE COLLECT
Depending on how you interact with MetricForgeHQ, we may collect or process the following categories of personal information:
• Contact information, such as your name, email address, telephone number, billing address, and other information you provide.
• Order and transaction information, including products viewed or purchased, order numbers, purchase history, payment status, refunds, and customer-support activity.
• Payment information necessary to process a transaction. Payment information is processed by Shopify and authorized payment providers. MetricForgeHQ does not directly store complete payment-card numbers.
• Account information, including login credentials, preferences, and settings when customer accounts are enabled.
• Communications, including information submitted through our contact form or provided in customer-support requests.
• Device and technical information, such as your IP address, browser type, device type, operating system, network information, and unique identifiers.
• Website usage information, such as pages viewed, products selected, cart activity, referral sources, and interactions with the Services.
HEALTHCARE AND CONFIDENTIAL INFORMATION
MetricForgeHQ does not request or require protected health information, patient records, medical-record numbers, insurance identifiers, passwords, payment-card numbers, or other confidential business information through its contact forms or customer-support channels.
Do not upload, transmit, or submit protected health information or confidential patient information to MetricForgeHQ. Healthcare-related products are intended for use with aggregate, fictional, or properly de-identified operational information.
HOW WE COLLECT INFORMATION
We may collect personal information:
• Directly from you when you place an order, create an account, complete a form, contact support, or otherwise provide information.
• Automatically when you access or interact with the website, including through cookies and similar technologies.
• From Shopify, payment processors, digital-delivery providers, analytics providers, and other service providers supporting store operations.
• From marketing, advertising, or business partners when permitted by law.
HOW WE USE PERSONAL INFORMATION
We may use personal information to:
• Operate, maintain, and improve the Services.
• Process payments and complete transactions.
• Deliver purchased digital products and provide download access.
• Send order confirmations, delivery notices, account notifications, and customer-service responses.
• Verify transactions, prevent fraud, manage security, and protect the store and its users.
• Maintain purchase, licensing, refund, and support records.
• Personalize the shopping experience and understand how customers use the Services.
• Send marketing communications when you have consented or when otherwise permitted by law.
• Comply with applicable legal, tax, accounting, regulatory, and contractual obligations.
• Establish, exercise, or defend legal rights.
COOKIES AND SIMILAR TECHNOLOGIES
MetricForgeHQ, Shopify, and authorized service providers may use cookies, pixels, local storage, and similar technologies to operate the website, remember preferences, maintain shopping carts, analyze website performance, prevent fraud, and support advertising or marketing activities.
Your browser may allow you to block or delete cookies. Blocking certain cookies can prevent parts of the website or checkout from functioning correctly.
Where required, we provide cookie or privacy controls that allow you to manage applicable preferences.
HOW WE DISCLOSE INFORMATION
We may disclose personal information to:
• Shopify, which hosts the store and processes information necessary to provide ecommerce services.
• Payment processors and financial-service providers that securely process transactions.
• Digital-delivery and fulfillment providers used to deliver purchased files or access links.
• Cloud-hosting, analytics, cybersecurity, customer-support, email, advertising, and technology providers working on our behalf.
• Professional advisers, such as attorneys, accountants, insurers, and compliance providers, when reasonably necessary.
• Government agencies, courts, regulators, law enforcement, or other parties when disclosure is required by law or necessary to protect legal rights, safety, security, or property.
• A successor or prospective buyer in connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or part of the business.
We do not disclose personal information to third parties except as described in this Privacy Policy, as directed or authorized by you, or as otherwise permitted by law.
RELATIONSHIP WITH SHOPIFY
The Services are hosted by Shopify. Shopify collects and processes information about your access to and use of the Services to operate, secure, personalize, and improve its platform.
Information submitted through the store may be transmitted to Shopify and authorized service providers, including providers located outside your state, province, or country.
You can learn more by reviewing the Shopify Consumer Privacy Policy at:
https://www.shopify.com/legal/privacy/consumers
MARKETING COMMUNICATIONS
If you choose to receive marketing communications, we may send promotional emails concerning products, updates, or offers.
You can unsubscribe using the link included in a marketing email. Unsubscribing from marketing does not prevent us from sending transactional communications such as order confirmations, download notices, security messages, or customer-support responses.
DATA RETENTION
We retain personal information only for as long as reasonably necessary to:
• Provide the Services and maintain customer accounts.
• Complete and document transactions.
• Provide product access and customer support.
• Maintain licensing and purchase records.
• Prevent fraud and protect security.
• Resolve disputes and enforce agreements.
• Comply with legal, tax, accounting, and regulatory obligations.
Retention periods vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.
DATA SECURITY
We use reasonable administrative, technical, and organizational measures intended to protect personal information.
However, no method of transmission or electronic storage is completely secure. We cannot guarantee absolute security, and customers should not submit sensitive or confidential information through unsecured channels.
CHILDREN’S PRIVACY
The Services are not directed to children, and MetricForgeHQ does not knowingly collect personal information from children under 13 or any higher minimum age required by applicable law.
If you believe that a child has provided personal information through the Services, use the MetricForgeHQ Contact page to request review and deletion.
YOUR PRIVACY RIGHTS
Depending on your location, you may have the right to:
• Request access to personal information maintained about you.
• Request correction of inaccurate personal information.
• Request deletion of personal information, subject to applicable exceptions.
• Request a portable copy of certain personal information.
• Restrict or object to certain processing activities.
• Withdraw consent when processing is based on consent.
• Opt out of certain targeted advertising, sharing, or sales of personal information when applicable.
• Appeal a decision concerning a privacy request when provided by law.
We may need to verify your identity before processing a request. Authorized agents may be required to provide evidence of their authority to act on your behalf.
MetricForgeHQ will not discriminate against you for exercising a privacy right.
UNITED STATES STATE PRIVACY RIGHTS
Residents of states with applicable consumer-privacy laws may have additional rights concerning access, correction, deletion, portability, targeted advertising, or certain disclosures of personal information.
Where applicable, privacy choices and data-sharing opt-out options are available through the store’s privacy controls or Shopify’s privacy-request tools.
INTERNATIONAL TRANSFERS
MetricForgeHQ, Shopify, and authorized service providers may process information in countries other than the country where you live.
When required, appropriate safeguards are used for international transfers, including contractual protections recognized under applicable law.
THIRD-PARTY LINKS
The Services may contain links to third-party websites or services. MetricForgeHQ is not responsible for the privacy, security, content, or practices of third parties.
Review the privacy policies of third-party services before providing personal information.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically to reflect changes to the Services, business practices, technology, legal requirements, or regulatory obligations.
The revised policy will be posted on this website with an updated “Last updated” date. Additional notice will be provided when required by law.
CONTACT AND PRIVACY REQUESTS
For privacy questions or requests concerning your personal information, use the secure MetricForgeHQ Contact page:
Do not submit passwords, complete payment-card information, protected health information, patient information, or other confidential data through the contact form.
MICROSOFT CLARITY
We use Microsoft Clarity to understand how visitors interact with our website through behavioral metrics, heatmaps and session replay, and to improve the website and shopping experience. Clarity uses cookies and similar technologies. Microsoft also processes information under its Privacy Statement. You can manage applicable tracking choices through our privacy controls. Do not submit patient information, passwords or other sensitive information through our store or support forms.
ANALYTICS, MARKETING AND ADVERTISING PROVIDERS
We use Shopify and selected service providers to operate the store, measure website use, deliver consented communications and evaluate advertising. These providers currently include Microsoft Clarity for behavioral analytics and session replay; Klaviyo and Shopify Messaging for email marketing and related measurement; and Google & YouTube, Pinterest and LinkedIn for advertising, conversion measurement and audience services. These services may process device, browser, IP address, activity, order or contact information as permitted by their configuration and applicable law. Where required, non-essential marketing or analytics technologies are controlled through our privacy choices. You can withdraw marketing consent through the unsubscribe link in an email and use the store privacy controls to exercise applicable opt-out rights. Each provider processes information under its own privacy notice.